Lead Generation Web Sites And Personal Follow-up

When it comes to the “follow-up” after you’ve gotten your customer, there’s a lot of this you can automate, of course. Autoresponders, for example, are a great way to follow-up with customers instantaneously in many instances. However, they’re not good for everything, and this is where being able to “man the phones” is going to benefit your business greatly.

If someone joins your list and then takes whatever initial offering you give them, some may be satisfied with just an email that thinks them for their purchase or welcomes them to the list. However, many people will really enjoy getting a personal follow-up, from a live person. Doing so over the phone is one way to do it that can be easy to do and will give your customers personal service, too. Because, let’s face it; there’s never been a “frequently answered questions” section that could answer EVERY question customers have had.

So with a live person on the phone, the customer can ask anything and get an answer right now. That is the type of world we live in and the Internet has cultivated a “right now” attitude. We want things better, we want things faster and we want them right now. So acquiesce and give it to them right now. Hit the phones and take some calls.

In today’s convenient world of email, a phone call can be a very powerful tool indeed. Talk to a new subscriber, and you’ll be sure to impress him or her simply because you took the time to call. Many people are also more comfortable doing business with people over the phone then they are doing it via email.

If you can’t necessarily do live phone calls, why not try the option of live chat instead? It combines the immediacy of the phone call with the convenience of email, and it’s a little bit more streamlined than a phone call, too, so that it’s more efficient. Even so, it’s still beneficial to you as a business owner because you’re providing immediacy to your customers — and they benefit, too.

With live customer service either via chat or phone, you’re telling your customers that you care and that you want them to be satisfied. Being available to talk live (even through live chat) is going to make you stand apart from your competition in ways that are immeasurable. It also shows that you’re confident enough in both your business and your product that you can speak to customers anytime about their concerns. That’s very powerful, as you can see.

So the next time a customer joins your list, give them a call or live chat within a few minutes. Simply providing them this “welcome message” and offering to be of service is going to set you apart to that customer. It will actually show that customer that you care, so that they’ll actually be much more willing to visit your site within a very short period of time, even 12 hours. Better yet, they’ll also tell other people about you and your service, so that those people, too, will become your customers.

All from one little five minute telephone call or live chat online.

One great thing about these phone calls is that you can get information from customers that you may not get otherwise. You can ask them during the course of the conversation, for example, about hobbies or other interests. You may find out that they would be interested in other products you have, or that hobbies they pursue our something you can help them with.

Just talk to them and see what shakes out. The point is to use that phone call for follow up as well as data mining.

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